Electric Scooter and Motorcycle Market Outlook

According to the report by Expert Market Research (EMR), the global electric scooter and motorcycle market size stood at 1,697.67 thousand units in 2023. Aided by the increasing demand for eco-friendly transportation solutions and the growing advancements in electric vehicle (EV) technology, the market is projected to further grow at a CAGR of 35% between 2024 and 2032 to reach a volume of 25,285.23 thousand units by 2032.

Electric scooters and motorcycles are battery-powered two-wheelers that offer an efficient and sustainable alternative to traditional internal combustion engine vehicles. These vehicles have gained significant popularity due to their low operating costs, reduced carbon emissions, and quiet operation, making them an attractive option for urban mobility. The shift towards electric mobility is driven by various factors, including government regulations aimed at reducing greenhouse gas emissions, increasing fuel prices, and growing consumer awareness of environmental issues.

The rising adoption of electric scooters and motorcycles is driving the global market growth. As cities around the world grapple with traffic congestion and pollution, electric two-wheelers have emerged as a viable solution for short-distance travel and last-mile connectivity. The lower total cost of ownership (TCO) of electric vehicles, coupled with government incentives such as subsidies, tax rebates, and exemption from road taxes, has further fueled their demand. Additionally, the development of advanced battery technologies, which have extended the range and reduced the charging time of electric vehicles, is contributing to the market’s expansion.

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Technological Advancements and Market Dynamics

The global electric scooter and motorcycle market is being significantly influenced by technological advancements in battery technology, motor efficiency, and charging infrastructure. The advent of lithium-ion batteries has revolutionized the EV industry by offering higher energy density, longer life cycles, and faster charging times compared to traditional lead-acid batteries. These improvements have made electric scooters and motorcycles more practical for daily use, enhancing their appeal to a broader range of consumers.

Moreover, innovations in motor technology, such as the development of brushless DC motors, have increased the efficiency and reliability of electric two-wheelers. These motors offer better performance, lower maintenance requirements, and greater durability, making them ideal for both personal and commercial use. The integration of smart features, including GPS navigation, mobile connectivity, and ride-sharing capabilities, is also attracting tech-savvy consumers and enhancing the overall user experience.

The expansion of charging infrastructure is another critical factor driving the growth of the electric scooter and motorcycle market. Governments and private companies are investing heavily in the development of public charging stations, battery-swapping networks, and fast-charging solutions to address the range anxiety of consumers. This, in turn, is encouraging more people to switch to electric two-wheelers, thereby boosting market demand.

Regulatory Landscape and Environmental Impact

Government regulations and policies play a crucial role in shaping the electric scooter and motorcycle market. Many countries have introduced stringent emission standards and are phasing out internal combustion engine vehicles in favor of electric alternatives. For instance, the European Union’s push for zero-emission vehicles by 2030 and China’s New Energy Vehicle (NEV) mandate are driving the adoption of electric two-wheelers in these regions.

In addition to regulatory support, the growing environmental awareness among consumers is a key driver of the market. Electric scooters and motorcycles produce zero tailpipe emissions, making them a cleaner alternative to traditional vehicles. This is particularly important in urban areas, where air quality concerns are driving the demand for low-emission transportation options. The increasing focus on sustainability and the reduction of carbon footprints are expected to further propel the market in the coming years.

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Electric Scooter and Motorcycle Market Segmentation

The market can be divided based on product, battery type, technology, voltage, and region.

Market Breakup by Product  

  • Scooter
  • Motorcycle

Market Breakup by Battery Type

  • Sealed Lead Acid (SLA)
  • Li-ion
  • Ni-MH

Market Breakup by Technology

  • Plug-in
  • Battery

Market Breakup by Voltage

  • 36 V
  • 48 V
  • 60 V
  • Others

Market Breakup by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global electric scooter and motorcycle market. Some of the major players explored in the report by Expert Market Research are as follows:

  • Yadea Technology Group Co., Ltd.
  • Bayerische Motoren Werke Aktiengesellschaft
  • Terra Motors Corporation
  • Greaves Cotton Limited
  • Energica Motor Company S.p.A.
  • Zero Motorcycles, Inc.
  • Others

Challenges and Opportunities in the Electric Two-Wheeler Market

Despite the positive outlook, the global electric scooter and motorcycle market faces several challenges. One of the primary challenges is the high initial cost of electric vehicles compared to their gasoline counterparts. Although the total cost of ownership may be lower over time due to reduced fuel and maintenance costs, the upfront cost remains a barrier for many consumers. However, as battery costs continue to decline and economies of scale are achieved, the price of electric two-wheelers is expected to become more competitive.

Another challenge is the limited range of electric scooters and motorcycles, which can be a concern for consumers who require vehicles for longer commutes. While advancements in battery technology are helping to extend the range of electric vehicles, further improvements are needed to make them a viable option for all types of riders. Additionally, the availability and convenience of charging infrastructure vary widely by region, with some areas lacking sufficient charging points to support widespread adoption.

However, these challenges also present opportunities for innovation and growth in the market. Companies are investing in the development of more affordable electric two-wheelers with extended ranges and faster charging capabilities. The introduction of battery-swapping stations, where riders can quickly exchange depleted batteries for fully charged ones, is another innovative solution that addresses range anxiety and reduces downtime.

The rise of electric two-wheeler sharing services is another emerging trend that offers significant growth potential. As urban populations continue to grow, shared mobility solutions are gaining traction as a convenient and cost-effective way to navigate congested cities. Electric scooters and motorcycles are well-suited for ride-sharing and micro-mobility services due to their low operating costs and ease of use. This trend is expected to create new revenue streams for manufacturers and service providers in the electric scooter and motorcycle market.

Future Outlook and Industry Trends

Looking ahead, the global electric scooter and motorcycle market is poised for significant growth, driven by technological advancements, regulatory support, and changing consumer preferences. The ongoing development of solid-state batteries, which offer higher energy density and faster charging times than current lithium-ion batteries, is expected to be a game-changer for the industry. These batteries could significantly extend the range and reduce the cost of electric two-wheelers, making them more accessible to a broader audience.

The integration of artificial intelligence (AI) and the Internet of Things (IoT) in electric two-wheelers is another trend to watch. AI-powered features such as predictive maintenance, real-time diagnostics, and personalized riding experiences are likely to enhance the appeal of electric scooters and motorcycles. IoT connectivity will enable seamless integration with smart city infrastructure, allowing for more efficient traffic management and energy use.

The rise of autonomous electric scooters and motorcycles is also on the horizon, with several companies already testing self-driving two-wheelers. While fully autonomous vehicles are still in the early stages of development, they represent the future of urban mobility, offering the potential to reduce traffic accidents and improve transportation efficiency.

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